Citizenship at key stage 3 (Year 7-9)
Unit 09: The significance of the media in society
Section 3: How does the media portray sport and its supporters?
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Objectives |
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- how media coverage can affect people's views on diversity and equality in sport
- that sporting events and sports fans receive a range of media coverage
- to present a case persuasively, using selective arguments (NSE)
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Activities |
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Outcomes |
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Children: |
- Pupils consider how the media covers sport. They discuss how media coverage can raise awareness of issues such as the ethnic diversity of players. Do male and female sports teams and individuals receive the same amount of media attention? If not, why not?
- Pupils discuss how sport can promote equality. Are the class aware of any campaigns on this issue fronted by sports personalities? Pupils could research relevant initiatives and analyse the different approaches taken. Which campaign do they think is the most effective? Why?
- Pupils examine a piece of writing about football violence and decide whether it is balanced. What sort of language is used? Can media coverage of football violence actually make the problem worse? Why are issues of identity and diversity important in relation to this type of coverage?
- In groups, pupils choose a sporting event and discuss the types of media coverage it attracts, eg an important football match might be covered in a newspaper's sports pages, its news pages if there is any hooliganism, and its features pages if any famous players are interviewed. The pupils could then write or film short pieces on a school sporting event that reflect these different styles.
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- understand the role of the media in raising awareness of issues such as diversity and equality in sport
- understand where different types of media coverage are found, and why different styles and language are used in different contexts
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Points to note |
- This section links with unit 4 'Britain
- a diverse society?'
- Current initiatives include 'Let's kick racism out of football'
, backed by the Professional Footballers' Association and the Commission for
Racial Equality, and 'Show racism the red card' . Pupils could investigate
whether a local sports team or club has equal opportunities policies. How
effective are they?
- Pupils could cover a school sports event, assuming the roles of sports reporters, news editors, celebrity interviewers, etc. Ask them to consider how their work would differ if it were for television/radio/the internet.
- Link with NSE: year
7 Wr15, year
8 Wr13, year
9 Wr13.
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This unit is divided into sections. Each section contains a sequence of
activities with related objectives and outcomes. You can view this unit by
moving through the sections or print/download the whole unit.
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