Section 1: Making consumer choices - what kind of consumer am I?
Children:
- know and understand the difference between need and want and that this varies according to individuals' values, attitudes and expectations
- identify what and how we consume, and make the connection between consumption and the availability of resources (including personal income)
- understand how external factors influence our individual choices and the decision-making process
- recognise that consumers make purchasing choices for a range of different reasons, which may be economic, social, political or moral
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Section 2: The consequences of consumer behaviour - what do I know about how products are made?
Children:
- know different reasons why goods are sometimes produced in particular locations or countries
- give examples of some of the current consumer issues they have investigated
- relate their knowledge and understanding of the topic to their own behaviour
- are aware of the roles of different local and national campaign groups concerned with consumer issues
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Section 3: The consequences of consumer choices - how effective are consumer campaigns?
Children:
- identify a range of issues associated with a particular type of consumer action, such as 'green consumerism'
- can relate their knowledge and understanding of the topic to examples from real life
- are aware of the roles of local and national organisations in campaigns on a range of issues
- understand how groups campaign in various ways to achieve specific results
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Section 4: Is our school an informed and responsible consumer?
Children:
- know that consumers and retailers/suppliers have rights and responsibilities that are protected by law
- identify practical ways of sharing information and helping the school and the local community become better informed and responsible consumers
- understand that consumers have rights and responsibilities
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Section 5: Responsible consumer - tourism This section offers additional ways of looking at being a responsible and informed consumer.
Children:
- know about a range of holiday destinations and why people choose to go there
- identify different reasons why people might choose to stay away from or continue to visit certain destinations
- show an understanding of the possible costs and benefits of tourism
- present information that is accessible by their target audience
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Section 6: Responsible consumer - fair trade This section offers additional ways of looking at being a responsible and informed consumer.
Children:
- relate their knowledge of what influences choice to a specific example of consumer decision-making
- understand that people have different values and attitudes and that this affects purchasing decisions
- show an understanding of how some companies use cheap labour in less developed countries
- know about sources of information that allow consumers to identify where and how products are made
- know examples of fair trade products from their research
- know the advantages and disadvantages of being a supplier or consumer of fair trade products
- reflect on their contribution to the group activity and identify what went well and what did not go so well
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